What is a Domain Portfolio?
A domain portfolio is a collection of domains owned by an individual or organization. Domain portfolios can be used for a variety of purposes, such as investment, development, or marketing.
More About Domain Portfolios
Many organizations have a domain portfolio to protect their brand. They purchase variations of their domain name in order to prevent others from using it.
For example, the company Apple owns “apple.com”, “apple.co.uk”, “apple.fr”, and many other variations of their domain name.
Companies may also purchase common misspellings of their domain and create redirects to their website to capture additional web traffic.
Domain portfolios can also be bought and sold for a profit. A domain portfolio can be built up by buying low and selling high. By gathering similar domains at a low price and packaging them attractively, you can resell them at a higher price and make money.
